“Smells Like Trouble... In a Good Way.”
True West isn’t trying to be rugged—it just is.
A clean, classic scent with just enough grit to keep things interesting.
It kicks off smooth, settles warm, and sticks around like a good story.
Enhanced with plant-powered ingredients, True West is for the guy who holds the door and his ground.
Wear it when you're feeling bold, timeless, and just wild enough to skip the map.
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😎 Offer Ends Soon 😎
🔥 Limited Time Only 🔥
⚡️ Free Shipping for Orders $50+ ⚡️
😎 Offer Ends Soon 😎
🔥 Limited Time Only 🔥
⚡️ Free Shipping for Orders $50+ ⚡️
😎 Offer Ends Soon 😎
🔥 Limited Time Only 🔥
⚡️ Free Shipping for Orders $50+ ⚡️



$49.99 Value
A Tribute to Rugged Simplicity.
True West captures the spirit of the untamed frontier — where strength is quiet and authenticity runs deep.
Bright notes of bitter orange and bergamot open the fragrance with sharp clarity, while rich vetiver and warm nutmeg settle into a bold, earthy base.
The result is a clean, masculine scent — timeless, grounded, and unmistakably real.
Crafted with essential oils. True West is more than a fragrance. It's a way of life.
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Smell good without thinking about it. Delivered quarterly - Best Pricing.
Family-Owned
100% American Family Brand.
Made for guys who keep it real.
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Shipping is on us for order over $50. Conditions apply.
HERBAN COWBOY COLOGNE
Three Scents. One Power Move.
The Herban Cowboy Difference
Where grit meets green.
We’re not your average grooming brand—we’re the collision of rugged tradition and modern conscience. Powered by plants, driven by purpose, and proudly independent, Herban Cowboy was made for those who ride their own trail.
No shortcuts. No apologies.
True West Personality Profile
For the Version That Drinks Black Coffee and Knows Where the North Star Is.
Grounded. Reliable. Might help someone move a couch. Bitter orange and vetiver bring the heat—without the drama.
Dusk Personality Profile
For the Version Who Says “One Drink” and Means Three.
Warm, smooth, and just convincing enough. Lime and patchouli blend into a scent that whispers, “You up?” before it’s even 9 p.m.
Forest Personality Profile
For the Version That’s “Out Getting Fresh Air” and Definitely Not Lost.
Woodsy, sharp, and charming in a rogue-park-ranger kind of way. Mandarin and cedarwood keep it clean—with a wink.
“Smelling good isn’t extra—it’s expected of legends.”
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